Search Engine Optimisation - SEO
Have you ever wondered what marketing people are talking about when they keep on mentioning that the SEO ranking for your website needs to be improved? Without having to ask them directly the question, reduce your anxiety and let me try and explain it in a manner that just makes simple sense. Basically it’s all about getting your website, information and products seen on the internet before your competitors.
Your website needs to be found on the web
First step is to create a website
We Google everything these days
What does Google do?
Use keywords in your website text
The use of certain ‘keywords’ in the text of your website is very important and will help people find your company when they search for your type of product or service. Your website text needs to be easy to read and understand. The more people read your information, the higher your search results rise. Google needs to be constantly reminded that your company exists!.