Keep up with your Facebook page.
Don't underestimate the potential of Facebook Lead Ads
Facebook provides many useful tools for people who want to market their businesses, including specific ads tailored to lead generation purposes. This is a very cost-effective way to get started on the right path.
Engage with people and communicate promptly
Sweeten the pot with some deals or special offers
Create more engagement and awareness with original content
Facebook can be used as a platform to promote your home improvement business through content marketing. For example, you could post original blog posts, instructional videos, thought-provoking news, or other material. This is an all-around excellent way to promote your business and raise the profile of your brand. However, it can also be a great way to generate more leads.
Improve your "Call to Action" (CTA)
Be aware of timing
Don't be afraid of a new strategy.
If you feel like your current strategy for lead generation isn’t really working out, don’t be afraid to go back to the drawing board and make some changes. The beauty of online marketing and promotion is definitely the fact that nothing is set in stone, and it is possible to revise ad campaigns and promotional strategies in a very short time, without wasting too much time or money.